19.03.2018
ATIBT attended the seminar « Boosting international trade in certified wood products from Indonesia« on 6 March in Jakarta, where it presented its new Fair & Precious brand, to promote certified tropical timber, and its promotional campaign launched since November 8.
APHI, the Indonesian Forest Concession Holders Association, and “The Borneo Initiative” jointly promote sustainable forest management among APHI members, via facilitation of FSC-certification. Since 2010, 25 Indonesian forest concessions covering 2.3 million ha achieved FSC certification with support from The Borneo initiative, lifting the total FSC certified area to 2.8 million ha. Out of a total of 14 million ha of active logging concessions, this implies a coverage of about 20%.
This growth in coverage of FSC certification makes Indonesia stand out in the tropical region as the country with the fastest growth in FSC certification. While FSC certification helps forest concessions to demonstrate best management practice and compliance with domestic regulations (SVLK/PHPL), both forest concessions and the Indonesian wood processing industries want FSC certification to help them to improve market access and exports to overseas markets.
FSC-International has adopted a target of 20% global market share by year 2020. While FSC certification therefore seems on target for Indonesian FSC still aims to grow its capacity in the Asia-Pacific region for increasing market access and export volume for FSC certificate holders. To this end, in cooperation with APHI and The Borneo Initiative, FSC supports a one-day seminar to consult key actors in the wood trade chain about best possible approaches for boosting international market access and exports. This is in line with priorities set by the Government of Indonesia to see an overall growth in exports of 11 % this year 2018.
Discussions focused on:
Participants in this consultative roundtable were able to identify joint actions between sectoral bodies (APHI), sectoral ministries and support organizations such as FSC and TBI, to improve market access and export promotional activities for Indonesia’s FSC certified wood processing industries and forest concessions.
ATIBT made a presentation of the Fair & Precious campaign, which started at the end of 2017, to promote the certification.
Launch of Fair&Precious on November 8 : ATIBT is deploying Fair&Precious brand
Website Fair&Precious : www.fair-and-precious.org/en
